Chocolate Bar Infographic

For a short task to start an Annual Report project, I had to create an infographic for some given information based on chocolate bars. I chose to use the chocolate bar wrappers instead of the names for a more visual and fun graphic.

My first idea was to combine both a simple bar chart with imagery. I used two different browns to represent the chocolate, one darker for women and one lighter for men.

chocbarinfographic1

I didnt think this was as interesting as it could be so I changed the brown colours to those from each chocolate bar wrapper, and made the bar chart more sophisticated and subtle.

chocbarinfographic2

I preferred this design much more than the first, so I went on to develop it further. I simplified it more by only using the number percentages at the end of each bar, making the whole design much cleaner.

chocbarinfographic4

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One thought on “Chocolate Bar Infographic

  1. Pingback: Innovative Chocolate! | The Weird, The Wonderful and The Awful

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